Ed Ruscha
Edward Joseph Ruscha (1937-
Ruscha was born in Omaha, raised in Oklahoma and moved to Los Angeles in the late 1950s to study commercial art. His work questions the values of traditional symbols and calls attention to our role in art and culture by highlighting our intuitions through his use of words, color and proportion. Words or blocks of color often float on that part of a panorama where the sky meets the ground.